VISIT US AT WATCH WEEK ASPEN

Founded in 2023, Watch Week Aspen brings together watch collectors of all levels to the heart of downtown Aspen, Colorado. Through satellite events hosted by luxury brands and retailers, attendees are inspired, educated, and connected while celebrating the art of horology. 


Outdoor gathering of people at a social event on a patio with string lights, trees, and mountains in the background during daytime

Founded for Aspen

Watch Week Aspen was born from the vision of Elizabeth Smith Hrubala and the team at Oliver Smith Jeweler, with the goal of creating a world-class watch experience in the heart of Aspen. The event was developed in collaboration with the Aspen Chamber Resort Association and local retailers, bringing together the community, luxury brands, and watch enthusiasts for an immersive celebration of horology. 

Plan Your Trip for Watch Week Aspen 2026!

 

Group of six adults standing outside in front of a brick building, flexing their arms and smiling at the camera.

Our Mission  

The mission of Watch Week Aspen is to unite watch enthusiasts with exclusive access to top luxury watch brands, foster learning and creativity, and build lasting connections in the scenic mountain town of Aspen, Colorado.

Aspen By The Numbers

An illustrated infographic of Aspen, Colorado, showing city buildings, ski lifts, and mountains in the background. It provides statistics about Aspen, including population, events, and attractions. The infographic describes Aspen's climate, seasonal activities, and transportation options, highlighting winter ski season and summer outdoor activities.
Outdoor gathering of people socializing at a party on a patio with string lights, trees, and mountains in the background.

“Watch Week Aspen brought over a dozen brands and multiple retailers throughout Aspen, allowing everyone from locals and enthusiasts throughout Colorado to diehard collectors who flew in from farther afield to connect over their love of watchmaking and the mountains.”

— Troy Barmore, HODINKEE

A group of people on a tennis court celebrating after playing pickleball, holding paddles, and making fists with smiles, with trees and mountains in the background.

Follow Us

Stay up to date with Watch Week news, highlights, and event coverage.